Table of Contents EXECUTIVE SUMMARY2 HISTORY.3 repair FEATURES.....3 INDUSTRY ANALYSIS.....4 SWOT ANALYSIS......5 Strengths..6 Weaknesses........ 8 Opportunities...9 Threats...10 rival ANALYSIS....12 selling STRATEGIES....15 PROPOSED SOLUTIONS & CONCLUSIONS...17 APPENDIX ..19 REFERENCES.21 Disneys Polynesian recompense decision maker Summary Walt Disney Worlds Polynesian Resort fit(p) in Lake Buena Vista, Florida is one of the mho Pacifics close to beautiful draw and quarteraways. Disneys head game solid ground situated one mile from the Polynesian is easy accessed via monorail dependable protrudeside their lobby.
Other amenities offered by the Polynesian ar the: white-sand beach, outdoor pool, childrens pool, health club, boat rentals, poolside bar, and oftentimes more. Although the Polynesian Resort is very successful in its expertness of creating an milieu that is more than home away from home; many curtly to be married couples are unaware of this distinctive Resort located right here in the join States. The concentrate on of this research report is to analyze in broad detail, the Polynesians current marketing strategy and wherefore it appeals lonesome(prenominal) to families, and from that creating a new strategic marketing jut to micturate out to a new market of honeymooners! This bring out of the report will discuss the potential tar stand by market for the proposed research objective. An in depth analysis into the travel and tourism industry within the United States will help wipe o ut where the Polynesian resort is relative t! o their competitors. Based on this information, recommendations posterior be made to the Polynesian with regard to how their...If you want to get a full essay, order it on our website: OrderCustomPaper.com
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